Turning complex systems into clear strategy and better experiences.
I help healthcare, government, and enterprise organizations connect customer insight to product direction, service improvement, and responsible AI. My work turns ambiguity into decisions teams can act on.
Strategy grounded in evidence. Impact delivered at scale.
Fourteen years turning customer insight into clearer product direction, stronger services, and better organizational decisions.
14+
Across healthcare, federal, and enterprise systems
200+
Research and strategy across a complex portfolio
28+
Supported through scalable research and governance
$55.7M+
Supported through UX and human-centered design
Connecting customer insight to decisions that move organizations forward.
I help organizations understand complex problems, align teams around a clear direction, and turn evidence into practical product and service decisions.
Product & Experience Strategy
Define direction, priorities, and roadmaps grounded in customer needs and business goals.
Customer Insights & Research
Translate mixed-method research into clear decisions for products, services, and organizations.
Enterprise Systems & Service Design
Simplify complex workflows and connect experiences across teams, channels, and systems.
Human-Centered AI Strategy
Identify responsible AI opportunities that improve decisions, reduce friction, and preserve human oversight.
AI should strengthen human judgment, not replace it.
I help teams identify where AI can meaningfully improve an experience, where human oversight remains essential, and what must be true for people to trust and adopt the solution.
Start with the real problem
Define the customer and business need before selecting a technology.
Ground decisions in evidence
Use research, service data, and operational context to prioritize viable opportunities.
Keep humans accountable
Design clear consent, review, escalation, and decision-making boundaries.
Design for adoption
Build AI into real workflows in ways people can understand, trust, and use.
From ambiguity to action.
I bring structure to complex problems, connect evidence across systems, and help teams move from competing perspectives to a shared direction.
Understand the system
Examine customer needs, business goals, workflows, constraints, and the decisions that must be made.
Find the signal
Synthesize research and operational evidence to reveal patterns, risks, and opportunities.
Create strategic clarity
Translate findings into principles, priorities, roadmaps, and recommendations teams can act on.
Move strategy into action
Align stakeholders, support implementation, and define how progress and impact will be measured.
Strategy only works when people can act on it.
My role is to make complexity understandable, create alignment across disciplines, and ensure customer evidence shapes the decisions that follow.
More About My ApproachEvidence over assumptions
Ground decisions in customer insight, operational realities, and measurable needs.
Systems over silos
Consider the entire experience, including the teams, policies, technologies, and handoffs behind it.
Clarity over complexity
Turn large amounts of information into a direction stakeholders can understand and support.
Outcomes over outputs
Focus research and strategy on the decisions, behaviors, and results they need to influence.
Strategy applied to complex, high-stakes systems.
Connected customer insight, enterprise workflows, and technical constraints to influence platform direction, service improvements, and an actionable AI roadmap.
Synthesized mixed-method research across complex service journeys to identify systemic friction and inform executive-level experience decisions.
Led strategy and research across 200+ products and 28+ clinical applications while establishing repeatable research practices and governance.
Looking for a strategy leader who can turn complexity into direction?
I’m open to Principal and Director-level opportunities where customer insight, product strategy, enterprise systems, and human-centered AI come together.